See You Soon Toronto


Through these unprecedented days, we’ve been finding new and creative ways to embrace the current situation and connect with each other online. Themed Zoom Cocktail Parties. TikTok challenges. Instagram Sourdough Bread Making Lessons. Netflix’s Tiger King. But still…something is missing. Offline interactions offer an energy that we can only mimic in live stream. The empty streets, parks, restaurants, bars and buildings in Toronto are nothing without the sound, style and culture of our people.
Based on this theme, See You Soon Toronto was born. A collaboration between Lifetime Developments’ Brian Brown, graphic artist Ben Johnston and television reporter Tyrone Edwards, See You Soon Toronto presents limited edition apparel and art, with 100% of proceeds going back to COVID-19 relief efforts. Each piece was designed as an optimistic promise from Toronto to its inhabitants – that the city and its establishments miss us as deeply as we miss them, and that they can’t wait to welcome us back with open arms…soon.


STEP 1 - Merchandise is purchased from
STEP 2 – Funds raised are used to purchase meals from our favourite local restaurants at FULL PRICE
STEP 3 – Meals are donated to deserving frontline and essential workers across the city of Toronto
See You Soon Premium Crewneck
See You Soon Premium Crewneck
See You Soon Premium Tee
See You Soon Premium Tee
See You Soon Cropped Hoodie
See You Soon Hoodie
Toddler Cotton Jersey Tee
Youth Premium Tee
Limited Edition Artwork by Ben Johnston


Funds raised by See You Soon Toronto Inc., a not-for-profit, are used to support Toronto’s struggling hospitality industry and our essential workers in the medical and public service industries. Some of the beneficiaries we have and will continue to support include:

Creative Directors


Brian Brown

Principal, Lifetime Developments
Founder and Chair, Lifetime Charitable Foundation
As Principal of Lifetime Developments, Brian is involved in every aspect of the development process, from conception to construction, building inspiring places to live, work and play. Brian is also the Founder and Chair of the Lifetime Charitable Foundation, which provides aid and support for a range of programs and initiatives that enhance communities across the GTA.

Ben Johnston

Creative Director and Artist
Ben Johnston is a creative director specializing in art direction and custom typography for advertising, murals, installations and events helping bring to life numerous types of projects. In addition to running the studio, he is continuously creating new fine art pieces to be shared in exhibitions.

Tyrone Edwards

Television Entertainment Reporter
Tyrone Edwards, the visionary behind the See You Soon Toronto theme, brings his expertise to Canada’s #1 entertainment show, ETALK, as a reporter. Offscreen Tyrone is heavily involved in his community.



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Source: Livable

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‘See You Soon Toronto’ is merch with a message

The new initiate helping those affected by COVID-19.

Source: the loop